In this interactive, fast-paced session, we will discuss the often overlook research on growing occupancy and revenue. Once we have defined the issue surrounding historically low occupancy and revenue, we will use 8 research-based Standards which when executed, will ensure your occupancy and revenue success!

Nurse Learner Outcome: At the conclusion of this educational activity, participants will self-report on the post session evaluation a knowledge increase of challenges in recruiting and retaining nursing staff in a rural area.

Learner Objectives:

1. Discuss research which proves that our historic approach to selling senior living is largely ineffective.
2. Define 8 sales standards which will ensure success in growing occupancy and revenue.
3. Practice this behavior-based selling approach.