Virtual Workshop Description

Achieving excellence and receiving recognition as one of the best in long-term care is challenging.

Gold Quality Award recipients represent an elite group who meet all of the demands of the Baldrige Criteria. To receive the Gold award, you must demonstrate the achievement of high levels of performance over time in the areas of leadership, strategic planning, customer and workforce, operations and knowledge management. This workshop will help prepare you to meet this distinction.

The final step in the AHCA/NCAL National Quality Award Program is the Gold – Excellence in Quality Award. Recipients of the Gold Award are considered the best of the best in the profession. At the Gold Award level, applicants must show superior performance in areas of the criteria including leadership, strategic planning, and customer and staff satisfaction. By completing the Gold level criteria, organizations take their quality journey to a higher level through the valuable feedback received in the application process and thereby reaching organizational goals. Gold applicants address the Baldrige Excellence Framework in its entirety.

Contact Hours:

  • NHA: The Health Care Association of Michigan is a Certified Sponsor of continuing education with the National Association of Long Term Care Administrator Boards (NAB). This program has been submitted but not yet approved for Continuing Education for 12 total participant hours by NAB/NCERS.
  • AFC & CALD: This continuing education activity is appropriate for adult foster care providers and certified assisted living directors for a recommended maximum of 12 clock hours of professional development.

Learner Objectives:

  1. Understand the Gold technical requirements and criteria.
  2. Develop a basic understanding of the scoring guidelines.
  3. Sharpen the skills for describing processes and how these approaches can serve as a management document, not just an application.
  4. Learn skills for effectively presenting results.
  5. Describe systematic evaluation and improvement.
  6. Draft a plan for writing and reviewing the first draft of your application.
  7. Take advantage of the opportunity to receive help with your specific application questions.

Before the Workshop:

  • Review your Silver application and have a copy with you if that is your last application
  • If you have previously applied for the Gold, please send your application and your feedback report to the faculty and bring copies to class
  • Review the eligibility requirements in the 2024 Gold Criteria and Application document to ensure you are eligible to apply
  • Bring a copy of the 2024 Gold Achievement in Quality Award Application & Criteria
  • Purchase and bring a copy of the 2023-2024 Baldrige Excellence Framework for Health Care

Important Information:

  • Registration is limited to AHCA/NCAL members
  • Registration is non-refundable, however substitutions are allowed up to 48 hours before the program
  • Registration for a facility includes up to 2 participants. If you would like to request additional participants, please contact HCAM directly
  • Participation in this workshop does NOT guarantee award/renewal receipt by AHCA/NCAL


Thursday, August 8, 2024
2:00 PM - 5:00 PM
Gold Workshop: Part 1
Thursday, August 15, 2024
2:00 PM - 5:00 PM
Gold Workshop: Part 2
Thursday, August 22, 2024
2:00 PM - 5:00 PM
Gold Workshop: Part 3
Tuesday, August 27, 2024
2:00 PM - 3:00 PM
Gold Workshop: Optional Office Hours
Thursday, August 29, 2024
2:00 PM - 5:00 PM
Gold Workshop: Part 4
Tuesday, November 19, 2024
2:00 PM - 3:00 PM
Gold Workshop: Optional Office Hours
Tuesday, January 7, 2025
2:00 PM - 3:00 PM
Gold Workshop: Optional Office Hours
Cathy Bergland
Cathy Bergland
Cathy Bergland has served at Presbyterian Homes & Services (based on Minnesota) since 1986 in various roles, most recently in the area of Leadership Development. She is also with CB Leadership Group, a consulting and training organization focusing on leadership development, intercultural competence, and performance excellence. Cathy received her undergraduate degree in Music Therapy from the University of Wisconsin-Eau Claire, her MBA from the University of St. Thomas, and is also a licensed Nursing Home Administrator. She has filled adjunct faculty positions with the University of Wisconsin-Eau Claire (Health Care Administration) and Bethel University (MBA Program). She is a Qualified Administrator (QA) for the Intercultural Development Inventory (IDI). She also has 15 years of experience with the Baldrige Performance Excellence Criteria.

Cathy currently sits on the AHCA/NCAL National Quality Award Board and also serves the program in roles of Judge, Trainer, and Independent Examiner.